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Winter Del.1/21 made Hoody SZN official: the first drop of GEEDUP’s 2021 winter, billed by the label as its biggest of the year to that point, released on Friday 11 June 2021 at 6:30pm AEST. Western Sydney rapper Hooligan Hefs fronted the lookbook, a relationship that ran back to his 2019 collaboration with the label. The next day GEEDUP posted him with the line that summed up the pairing: “Putting it on for the west - Now let’s take the west to the world.”
Winter Del.2/21: the Ten Year Emblem Hoody, Team Logo hoodies and Script Logo crews for GEEDUP’s tenth year. Day1 fronted the lookbook, the label’s first to feature women. Released 16 July 2021.
Winter Del.3/21, SZN Champions: the baseball-themed last drop of GEEDUP's 2021 winter, released 20 August 2021, with a teal Script Logo No.10 Hoody and a grey and sky blue Sportsman Zip Crewneck.
Winter Injection 1/21: GEEDUP's first duck down of 2021, wet-look black on one side and matte red ripstop on the other, on a shorter, sportier body. Western Sydney rapper Hooligan Hefs fronted the lookbook.
