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Del. 05/24 — Lookbook

Released Friday 17 May 2024, 6:30pm AEST

The lookbook for Delivery 05/24, which released on Friday 17 May 2024 at 6:30pm. GEEDUP posted it two days before the drop: ten looks shot at night in an underground car park, every one of them standing beside the red flank of the Ferrari Testarossa from the campaign.

  • Man in a black Geedup zip hoodie and grey trackpants beside a red Ferrari Testarossa in a car park
  • Man in a silver hooded puffer gilet with Play For Keeps around the hood

The pieces

A black zip hoodie with the Geedup script and a block of tag art at the hip. The PFK Duck Down Hooded Gilet in silver and in gloss black, Play For Keeps lettered around the hood. The Proud To Be A Problem hoodie from behind, a grey hoodie with the Gdup handstyle and a brown one with it in ice blue. A black track set with red side tape, matching GEEDUP hoodie and pant sets in grey and in black, and the rain jacket GEEDUP said it “made for the Bredrinos”, worn long with a pale blue five-panel cap.

  • Man in a gloss black hooded puffer gilet beside the red Ferrari
  • Man from behind in a black Proud To Be A Problem hoodie
  • Man from behind in a brown hoodie with the Gdup handstyle in ice blue
  • Man in a long black rain jacket with GEEDUP at the hem and a pale blue five-panel cap
  • Man in a black track jacket and pants with red side tape
  • Man in a grey GEEDUP hoodie and trackpants with the hood pulled forward
  • Man in a black GEEDUP hoodie and trackpants
  • Man from behind in a grey Gdup hoodie and black trackpants

More from Discover

  • A man in a PROUD TO BE A PROBLEM jacket at a restaurant doorway, from the Delivery 05/24 campaign film

    A Problem

    Delivery 05/24, A Problem: someone that will prevail at any cost. A rain jacket for the Bredrinos, a hoodie carrying every logo, a reversible five-panel, a PFK duck down gilet and a Ferrari Testarossa bogged on the sh...

    Campaign
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