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Released Friday 20 May 2022, 6:30pm AEST
The Winter Del. 1/22 lookbook and the full drop. The Team Logo hoodies carried the GEEDUP arch in terry towel and tackle twill; the Handstyle hoodies, in 420gsm fleece, came pink on black and blue on grey. The Play For Keeps bomber reversed from embroidered patches, “Proud to be a problem” and “Sunny place for shady people”, to an all-over Play For Keeps monogram, and the Us vs. Them crewneck carried 3D embroidered script across the back. Released Friday 20 May 2022, 6:30pm AEST.
GEEDUP's first trip to New Zealand, May 2022: a helicopter, buggies, drones and huskies above the clouds at the Devil's Staircase for the Winter Del. 1/22 campaign, then on to Auckland, both told in GEEDUP's own vlogs.
